Integrated brand marketing plan

The NGO could apply the following integrated plan: ensuring that there is always at least one annual event that takes place to display and showcase the NGO's vision and mission. They can come up with fundraising events not only to raise funds but also to educate the public and enjoy the experience which will attract future participants to join in the future events. There should've well detailed plans displayed on the NGO's page that outlines what their events will be about, where it will be and how one can be part of it. The events that the NGOs will be hosting should be well announced and promoted at least two months before the event to ensure that it reaches to multiple people and attract enough publicity. The NGO could also host appreciation ceremonies where members, stakeholders, individuals and the public are appreciated for their dedication and participation towards promoting, expanding and uplifting the NGO. The ceremony will also present to everyone the successes, innovations, plans and expansions of NGO. They also could incorporate an award ceremony that awards the good works of individuals that are ensuring that the vision and the mission of the NGO is being accomplished.